AI consulting in Freiburg
Together we find the two or three AI initiatives that truly pay off in your company, and I build them. No slides for the shelf.
What is AI consulting?
AI consulting helps companies use artificial intelligence where it measurably saves time or brings in revenue. It ranges from a potential analysis through AI strategy and a business case to a working pilot and rollout with the team. Kamil Kascha offers this in Freiburg im Breisgau, southern Baden and remotely across DACH and globally, as consultant and builder in one person.
At a glance
- For
- B2B companies in the Mittelstand, SaaS and industry
- Where
- Freiburg, Breisgau, southern Baden, remote across DACH and globally
- Languages
- German and English
- Qualification
- Master Class AI Manager, 80 hours, 2026
- Practice
- Digital systems since 2007, lately +730% inbound leads at Wiferion
Why an AI consultant in Freiburg?
Most AI projects in mid-sized companies do not fail on technology. They fail because nobody calculated the value first, the data is not ready, or the team stops opening the tool after four weeks. Good AI consulting therefore starts with the business problem, not the tool.
I come from practice: Head of Marketing at a deep-tech company, CTO and co-founder of a startup, project coordinator at Tesla Engineering Germany during an acquisition. I know the view of management, departments and IT, and I build the result myself. You talk to the same person from the first conversation to handover.
The region makes it easy: meetings in Freiburg, the Breisgau, the Ortenau or the Black Forest are quickly arranged. One workshop on site often achieves more than ten video calls.
AI consulting services
- AI potential analysis
- Where is repetitive knowledge work in your company? I map processes, check the data and assess your AI readiness. The result is a prioritised list of concrete use cases.
- AI strategy and roadmap
- An AI strategy that fits on a few pages: goals, use cases, sequence, budget, owners. It connects to your business strategy and stays out of the drawer.
- AI workshop for leaders and departments
- Half a day or a full day with your team, in Freiburg or at your site. With the AI Project Canvas, ideas become scored AI projects.
- AI training and prompting
- Hands-on training on ChatGPT, Claude and Microsoft Copilot, based on your daily work. It also supports the AI literacy the EU AI Act asks for.
- Business case
- Every use case gets an honest calculation of cost, time saved, value and risk. If something does not pay off, I say so.
- AI pilot and prototype
- A working proof of concept on your real data, such as an internal RAG knowledge assistant, an AI chatbot or an agent for research and documents.
- AI rollout and change management
- Roles, rules, training, measurement. So that AI arrives in the company rather than merely being installed.
- AI governance and compliance
- Classifying your systems, AI policy, data flows and vendor choice in line with GDPR and the EU AI Act, coordinated with your legal counsel.
Which AI use cases pay off?
Tasks that recur often, follow clear rules and tie up specialists pay off fastest. Typical examples in mid-sized companies:
- Marketing
- Content creation, research, personalisation, campaign reporting, visibility in AI search through Generative Engine Optimization.
- Sales
- Lead qualification, CRM scoring, quote preparation, call preparation, automatic follow-ups.
- Customer service
- AI chatbots, ticket triage, reply suggestions based on your documentation.
- Internal operations
- Document processing, process automation, knowledge search in manuals, minutes, analysis.
- HR
- Job ads, screening support, onboarding assistants. Particularly strict rules apply here.
- Engineering and product
- Documentation, translation, AI-assisted software development, analysis of operating data.
How does an AI project run?
An AI project runs in five steps. Each step ends with a result, after which you decide freely whether to continue.
- First conversation
- We clarify goal, bottleneck and constraints. No obligation.
- Potential analysis
- I map processes and data and score use cases on value, effort and risk.
- Business case
- For the best candidates we calculate the return and set measurable goals.
- Pilot
- A prototype runs on real data with real users, measured against the goals from the business case.
- Rollout
- Rollout, training, documentation and monitoring. Your team then runs the solution itself.
AI consultant, AI agency or large consultancy?
The right choice depends on project size and maturity. For mid-sized companies around Freiburg, an experienced independent consultant is often the fastest way in.
| Independent AI consultant | AI agency | Large consultancy | |
|---|---|---|---|
| Contact | One person from start to handover | Project team, changing | Large team, often junior-heavy |
| Strength | Strategy and delivery from one source | Larger development, operations | Corporate programmes, transformation |
| Fits | First steps, pilots, Mittelstand | Several parallel systems | Corporates, multi-country projects |
EU AI Act and GDPR: what must companies observe?
The EU AI Act applies in stages. Since February 2025 certain AI practices have been banned, and companies must ensure sufficient AI literacy among their staff. Anyone using AI in direct contact with people, such as a chatbot, must disclose it. For high-risk systems, for example in HR decisions, the EU institutions agreed later deadlines through the Digital Omnibus.
In practice this means: record which AI systems you use, classify them by risk, train your team and clarify which data flows to which vendor. Where personal or confidential data is involved, EU-hosted models or local AI on your own hardware are options.
I support classification and implementation. This does not replace legal advice.
Is there funding for AI consulting in Baden-Württemberg?
Depending on size and project, small and mid-sized companies may look at BAFA consulting funding, the state’s Innovationsgutschein Hightech Digital or L-Bank digitalisation financing. Programmes and terms change often, so clarify eligibility before the project starts with the relevant body or your bank.
Which roles do I cover?
Companies look for the same work under different titles. If you are filling one of these roles, we are talking about the same thing, as a project or a permanent position:
- AI Transformation Officer
- Owning AI transformation across the company: strategy, roadmap, governance and change management across departments.
- AI Solution Architect
- From business problem to solution architecture: choosing models, data, interfaces and operations that fit the company.
- Forward Deployed Engineer
- Also searched for as Forward Deployment Engineer: working inside the department and building AI solutions in the real systems rather than only advising.
- Head of AI and AI Manager
- Building an AI programme, enabling teams and representing priorities to management.
- AI Consultant and AI Strategist
- Scoring use cases, calculating business cases and preparing decisions.
Which sectors in southern Baden?
My practice comes from wireless charging and industry, HR software and SaaS, e-commerce and media. The methods transfer to the regional economy: mechanical engineering and suppliers, medical technology, cleantech and solar, software companies, retail and services.
I work on site in Freiburg, Emmendingen, Waldkirch, Bad Krozingen, Staufen, Müllheim, Titisee-Neustadt, Offenburg and Lörrach, and remotely across DACH and globally.
Evidence
Master Class AI Manager by Haufe Akademie and HdWM Mannheim, 80 hours, 2026, passed with good results. Plus LLM-supported workflows across marketing, research and analytics at Wiferion.
Common questions about AI consulting
What does AI consulting cost?
It depends on scope. Workshop, potential analysis, pilot and rollout can be booked separately. You get a fixed quote before the start, and the first conversation carries no obligation.
How long until the first result?
A workshop delivers a prioritised list the same day. How long a pilot takes depends on data and access, and is set in the business case.
Is AI worth it for small companies?
Yes, when it targets a clear bottleneck. An assistant for a single task is often enough. The calculation comes before the investment, and I advise against it when the value is missing.
Which AI tools do you use?
I am not tied to a vendor. Depending on the task I use ChatGPT, Claude, Gemini, Microsoft Copilot, open models or automation via APIs.
Does our data stay confidential?
Data flows and vendors are defined before the pilot. For sensitive data, EU hosting or local models are options.
Do we need our own data team?
No. Most good projects start with existing systems and one responsible person in the department.
Can you train our staff?
Yes, as a workshop or series, on site or remote, matched to roles and processes in your company.
How does AI consulting differ from digitalisation consulting?
Digitalisation puts processes into systems. AI consulting builds on that and hands knowledge work to models. The two belong together, so I always look at the process first.
Do you only work in Freiburg?
No. On site in Freiburg and southern Baden, remote across DACH and globally, in German and English.
Are you open to a permanent role?
Yes. I am available now, for projects as well as a permanent role.
Are you available as a Forward Deployed Engineer or AI Solution Architect?
Yes. I offer the work behind titles such as Forward Deployed Engineer, AI Solution Architect or AI Transformation Officer as a project or a permanent role.
Let’s talk about your bottleneck
Describe briefly where things get stuck in your company. You will get an honest view of whether and how AI helps.